When Danny Trejo tells you to have an explosive Cinco de Mayo with Tostitos, you listen. We got the fiesta started with new margarita-inspired flavors complete with custom packaging, Cinco de Mayo-themed Lotería game cards and party recipes featuring Tostitos from the man himself. And we made sure that Cinco was an unforgettable holiday that our fans would be excited to celebrate!
For COVID safety and to maximize a tight budget, we captured our teaser spot, social videos, product photography and Danny photography remotely (in one day!) utilizing an LED video wall similar to what was used on the production of The Mandalorian. And I learned I am NEVER going back to green screen!